CONTENT CREATOR HANDBOOK : Ultimate Guide To Creating Content
Language: English Publication details: Haryana Ebury - Penguin Books 2024Edition: 1Description: 319ISBN:- 9780143465225
- VAR/CO 658.802
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Ernakulam Public Library General Stacks | Non-fiction | 658.802 VAR (Browse shelf(Opens below)) | Checked out | 2025-07-13 | E1100903 |
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| 658.8 KOT MARKETING MANAGEMENT : 12e | 658.8 TRO/PO POWER OF SIMPLICITY : | 658.802 KIM/BL BLUE OCEAN STRATEGY : How To Create Uncontested Market Space And Make The competition Irrelevant | 658.802 VAR CONTENT CREATOR HANDBOOK : Ultimate Guide To Creating Content | 658.812 COL/NE NEVER LOSE A CUSTOMER AGAIN : | 658.812 MUR/CU CUSTOMER TO HUMAN : CX Factor in Modern Business | 658.816 CAL/PS PSYCHOLOGY OF PRICE : |
Every day, millions of videos are uploaded, but only a handful break through to the mainstream. What separates viral content from forgotten content? It’s not luck. It’s not talent—it’s strategy.
In this no-nonsense guide, Varun and Achina Mayya—creators of multiple successful YouTube channels and online businesses—reveal the strategies, tactics and insider knowledge that have helped them master the art and science of content creation.
The content will help you learn:
Why most content strategies fail, and how to craft one that works
The real way algorithms operate (and how to use them to your advantage)
The secret language of engagement that turns viewers into loyal fans
Proven methods to monetize without alienating your audience
How to avoid the most common pitfalls that trap content creators
You can also go behind the scenes with guest experts Shirsh Bajpai and Martin Noronha as they dive deep into the technical aspects of video editing, production and more, and offer actionable insights that will immediately elevate your content.
Whether you’re a budding YouTuber, an entrepreneur or a seasoned creator looking to scale, this book is your blueprint for building a sustainable, impactful career in content creation.
1. Think Like an Artist
2. Why Us?
3. Great Flood
4. Access Vs Money
5. Science of YouTube
6. Engagement Economy
7. First Lessons
8. Who's Person on the Other Side of the Screen?
9. Resistance to Starting
10. Storytelling 101
11. Content Market Fit
12. Content Calendars
13. Building Team
14. Quick Note on Video Editing
15. Packaging 101
16. Click Through Optimization
17. Consistency 101
18. Quality Vs Quantity
19. Video Production 101
20. Camera 101
21. Lighting 101
22. Audio 101
23. Accessories 101
24. Composition and Framing
25. Video Setup Checklist
26. Living the Content Creator Life
27. Long Term Games with Long Term People
28. Views Vs Loyalty
29. Brand Money
30. How to Deal with Influencers
31. Dealing with Haters
32. Dopamine Trap
33. Creators and Politicians
34. Creator Businesses
35. Content in the World of AI
36. YouTube 2024 Benchmarks and Advanced Analytics
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