MARC details
| 000 -LEADER |
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| fixed length control field |
02889nam a22002657a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20241228150232.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
241201b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9780143465225 |
| 037 ## - SOURCE OF ACQUISITION |
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| Terms of availability |
Purchased |
| Note |
Prism Books, Kadavanthra |
| 041 ## - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Item number |
VAR/CO |
| Classification number |
658.802 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Varun Mayya |
| 245 ## - TITLE STATEMENT |
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| Title |
CONTENT CREATOR HANDBOOK |
| Remainder of title |
: Ultimate Guide To Creating Content |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
1 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
Haryana |
| Name of publisher, distributor, etc. |
Ebury - Penguin Books |
| Date of publication, distribution, etc. |
2024 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Size of unit |
319 |
| 500 ## - GENERAL NOTE |
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| General note |
Every day, millions of videos are uploaded, but only a handful break through to the mainstream. What separates viral content from forgotten content? It’s not luck. It’s not talent—it’s strategy.<br/><br/>In this no-nonsense guide, Varun and Achina Mayya—creators of multiple successful YouTube channels and online businesses—reveal the strategies, tactics and insider knowledge that have helped them master the art and science of content creation.<br/>The content will help you learn:<br/><br/> Why most content strategies fail, and how to craft one that works<br/> The real way algorithms operate (and how to use them to your advantage)<br/> The secret language of engagement that turns viewers into loyal fans<br/> Proven methods to monetize without alienating your audience<br/> How to avoid the most common pitfalls that trap content creators<br/><br/>You can also go behind the scenes with guest experts Shirsh Bajpai and Martin Noronha as they dive deep into the technical aspects of video editing, production and more, and offer actionable insights that will immediately elevate your content.<br/>Whether you’re a budding YouTuber, an entrepreneur or a seasoned creator looking to scale, this book is your blueprint for building a sustainable, impactful career in content creation. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
1. Think Like an Artist<br/>2. Why Us?<br/>3. Great Flood<br/>4. Access Vs Money<br/>5. Science of YouTube<br/>6. Engagement Economy<br/>7. First Lessons<br/>8. Who's Person on the Other Side of the Screen?<br/>9. Resistance to Starting<br/>10. Storytelling 101<br/>11. Content Market Fit<br/>12. Content Calendars<br/>13. Building Team<br/>14. Quick Note on Video Editing<br/>15. Packaging 101<br/>16. Click Through Optimization<br/>17. Consistency 101<br/>18. Quality Vs Quantity<br/>19. Video Production 101<br/>20. Camera 101<br/>21. Lighting 101<br/>22. Audio 101<br/>23. Accessories 101<br/>24. Composition and Framing<br/>25. Video Setup Checklist<br/>26. Living the Content Creator Life<br/>27. Long Term Games with Long Term People<br/>28. Views Vs Loyalty<br/>29. Brand Money<br/>30. How to Deal with Influencers<br/>31. Dealing with Haters<br/>32. Dopamine Trap <br/>33. Creators and Politicians<br/>34. Creator Businesses<br/>35. Content in the World of AI<br/>36. YouTube 2024 Benchmarks and Advanced Analytics |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Content Creation |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Content creation and digital media |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
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| Personal name |
Achina Sirohi Mayya |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
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| Koha item type |
Lending |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |