Ernakulam Public Library OPAC

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ADVERTISING

By: Language: English Publication details: Kakkanad Kerala Media Academy 2015/07/01Edition: 1Description: 280Subject(s): DDC classification:
  • 659.1 MIC
Contents:
1.The Phenomenon called Advertisiing 2.The Beginnings 3. Funmentals of Marketing 4.Marketing Strategy 5.Advertising Strategy 6.Creative Brief 7.The Advertise,emt 8.Crafting the Copy 9.Film Commercial 10.Advertising and Brand Development 11.The Advertising Agency 12.The Advertising Media 13.Media Planning 14.Indian Advertising 15.Supportive Institutions
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1.The Phenomenon called Advertisiing
2.The Beginnings
3. Funmentals of Marketing
4.Marketing Strategy
5.Advertising Strategy
6.Creative Brief
7.The Advertise,emt
8.Crafting the Copy
9.Film Commercial
10.Advertising and Brand Development
11.The Advertising Agency
12.The Advertising Media
13.Media Planning
14.Indian Advertising
15.Supportive Institutions

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