MARC details
| 000 -LEADER |
| fixed length control field |
01206nam a2200265 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
260609b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9780007368549 |
| 037 ## - SOURCE OF ACQUISITION |
| Terms of availability |
Gifted |
| Note |
Sasikumar |
| 041 ## - LANGUAGE CODE |
| Language code of text/sound track or separate title |
English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
153.83 |
| Item number |
ARI/PR |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Ariely, Dan |
| 245 ## - TITLE STATEMENT |
| Title |
PREDICTABLY IRRATIONAL |
| Remainder of title |
: Hidden Forces that Shape Our Decisions |
| 250 ## - EDITION STATEMENT |
| Edition statement |
1 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication, distribution, etc. |
London |
| Name of publisher, distributor, etc. |
Harper Collins |
| Date of publication, distribution, etc. |
2008 |
| 300 ## - PHYSICAL DESCRIPTION |
| Size of unit |
280 |
| 500 ## - GENERAL NOTE |
| General note |
In Predictably Irrational, Dan Ariely demonstrates that people do not make decisions in purely rational ways. Through a series of experiments and real-world examples, he shows how cognitive biases, emotions, social influences, expectations, pricing strategies, and context systematically affect human choices. Rather than being random, these irrational behaviors are often predictable, making it possible to understand and anticipate patterns in decision-making. The book is a foundational work in behavioral economics and economic psychology. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Decision making |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Judgment |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Cognitive biases |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Consumer behavior |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Behavioral economics |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
Lending |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Dewey Decimal Classification |