ZERO TO ONE : Notes on Startups, or How to Build the Future
Language: English Publication details: London Virgin Books 2014/01/01Edition: 1Description: 210ISBN:- 9780753555194
- 658.11 THI/ZE
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Lending | Ernakulam Public Library General Stacks | Non-fiction | 658.11 THI/ZE (Browse shelf(Opens below)) | Available | E195650 |
What Valuable Company Is Nobody Building? The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won't make a search engine. If you are copying these guys, you aren't learning from them. It's easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. Every new creation goes from 0 to 1. This book is about how to get there.
Preface: Zero to one -- The challenge of the future -- Party like it's 1999 -- All happy companies are different -- The ideology of competition -- Last mover advantage -- You are not a lottery ticket -- Follow the money -- Secrets -- Foundations -- The mechanics of Mafia -- If you build it, will they come? -- Man and machine -- Seeing green -- The founder's paradox -- Conclusion: Stagnation or singularity? -- Acknowledgments -- Illustration credits -- Index.
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