Ernakulam Public Library OPAC

Online Public Access Catalogue

 

Image from Google Jackets

SENSEMAKING : Power of the Humanities in the Age of the Algorithm

By: Language: English Publication details: Great Britain Abacus 2019Edition: 1Description: 216ISBN:
  • 9780349142258
Subject(s): DDC classification:
  • 658.001 MAD/SE
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 5.0 (1 votes)
Holdings
Item type Current library Collection Call number Status Date due Barcode
Lending Lending Ernakulam Public Library General Stacks Non-fiction 658.001 MAD/SE (Browse shelf(Opens below)) Available E1102065

We live in the age of algorithms and big data. But what happens when number crunching fails to solve a company's problems? Christian Madsbjerg argues that many of today's biggest success stories stem not from "quant" thinking, but rather from a company's deep, nuanced engagement with the culture, language, and history of its customers. Madsbjerg calls this technique "sensemaking," and through captivating stories, he illustrates how business leaders, entrepreneurs, and individuals can use human science tools to innovate and find solutions to their thorniest problems. In a time when liberal arts graduates fear for their prospects in a data-obsessed economy, SENSEMAKING is a welcome, transformative vision for business and success in the twenty-first century.

There are no comments on this title.

to post a comment.