STRATEGIC MANAGMENT TOOLS TEXT AND CASES
Language: English Publication details: New Delhi Readworthy Press Corporation 2021Edition: 1Description: 306ISBN:- 9789350184230
- ABD/ST 658.4012
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Ernakulam Public Library General Stacks | Non-fiction | 658.4012 ABD/ST (Browse shelf(Opens below)) | Available | E1102594 |
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Strategic Management Tools: Text and Cases by Dr. Abdul Razak provides an integrated overview of strategic management theory and practice with a strong emphasis on practical application through real-world case studies. The book introduces core strategic concepts, explores analytical frameworks and tools (e.g., environmental scanning, internal analysis, competitive strategy), and demonstrates how these tools are used to formulate, implement, and evaluate strategy in business organizations. Designed for students of business and management, it helps develop strategic thinking, analytical skills, and decision-making capabilities relevant to contemporary organizational challenges in a competitive environment.
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