s Shahrukh Khan an effective actor? Is Naresh Trehan an effective doctor? Was A.P.J. Abdul Kalam an effective nation builder? Are you an effective person? In this book, bestselling author T.V. Rao studies and analyses effective doctors, actors, civil servants, social workers, educationists, nation builders and entrepreneurs. Some of them seem to go beyond the tenets of effectiveness and shine out as what the author calls Very Effective People and Super Effective People. Gauging patterns and lessons from these inspiring people, Prof. Rao demonstrates how we can push ourselves to become effective, and ultimately super effective. His diverse examples and cases range from A.P.J. Abdul Kalam, Devi Shetty, Anil Gupta, to Kangana Ranaut, Sachin Tendulkar, Anupam Kher—to ordinary people whose lives are no less effective. Hugely readable, with self-assessment tools at the end of each chapter, Effective People will propel you to leap forward and discover the best in you.


Dr T.V. Rao (1946–), a teacher, social entrepreneur, institution builder, is considered as one of the fathers of HRD. Born in rural India and brought up by his mother and grandparents, he completed his BSc from Andhra Loyola College and his BEd from Regional College of Education, Mysore, MA in psychology from Osmania and PhD from Sardar Patel Universities. He has authored around sixty books including Managers Who Make a Difference published by Random House. He is currently a member of the IIMA Society and is in the board of governors. Dr Rao also worked as HRD advisor to the Reserve Bank of India; as a short-term consultant to UNESCO, Bangkok; USAID Indonesia for the ministry of health, Indonesia; NERDA, Malaysia; FAO, Rome; and the Commonwealth Secretariat, London.