MARC details
| 000 -LEADER |
|---|
| fixed length control field |
02359nam a22002657a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20240516175913.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
240516b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9789355204196 |
| 037 ## - SOURCE OF ACQUISITION |
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| Terms of availability |
Purchased |
| Note |
Mathrubhumi Books, Kaloor |
| 041 ## - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
070.50954 |
| Item number |
RAJ/NE |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Rajen Mehra |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
NEVER OUT OF PRINT |
| Remainder of title |
: Rupa Story (Journey of Independent Indain Publisher) |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
1 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
New Delhi |
| Name of publisher, distributor, etc. |
Rupa |
| Date of publication, distribution, etc. |
2024 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Size of unit |
487 |
| 500 ## - GENERAL NOTE |
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| General note |
Rupa began on a Calcutta pavement in 1936, when D. Mehra, an impecunious but driven salesman, decided to try his hand at selling books. Within a generation, he had established Rupa as a major purveyor of imported books. Successive generations would make the firm the country’s leading distributor of English-language trade books, representing some of the world’s most important publishers, including Penguin, HarperCollins, Faber and many more. As the company grew, it began publishing its own titles. Legendary film-maker Satyajit Ray designed the publishing house’s first colophon and became one of its earliest patrons. Other notables on the Rupa list included sportsmen like Sunil Gavaskar, whose memoir, Sunny Days, gave it one of its bestsellers; Chetan Bhagat, who would go on to become India’s largest-selling author within a few years; and Ruskin Bond, the country’s most beloved writer. Over the decades, as the Indian publishing milieu was reshaped by new entrants from around the world, Rupa continued to maintain its position as a fiercely independent publisher of important books, at the forefront of the Indian publishing scene.<br/><br/>Besides providing readers with an engrossing account of how the publishing business works, the book is studded with stories of the idiosyncratic behavior of literary stars, eye-opening anecdotes of how some of the country’s biggest bestsellers came to be published and tips on what it takes to make a bestseller.<br/><br/>Eye-opening and entertaining, Never Out of Print is the story of a publishing firm that has revolutionized the way books are published, marketed, sold and read in India. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Success Story |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Journalism And Publishing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Journalism And Publishing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Publishing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Indian Publishing Company |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Lending |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |