| 000 | 01390nam a2200277 4500 | ||
|---|---|---|---|
| 008 | 260214b |||||||| |||| 00| 0 eng d | ||
| 020 | _a9789380534756 | ||
| 037 |
_cGifted _nRRRLF, Kolkata |
||
| 041 | _aEnglish | ||
| 082 |
_a302.23 _bRAJ/MA |
||
| 100 | _aRajesh Bahadur | ||
| 245 | _aMASS MEDIA AND SOCIAL CHANGE | ||
| 250 | _a1 | ||
| 260 |
_aNew Delhi _bWordsworth Publishing House _c2022 |
||
| 300 | _g1 | ||
| 500 | _aMass Media and Social Change explores the relationship between mass communication systems (press, radio, television, digital media) and transformations in social life. It examines how media influences attitudes, behaviours, cultural norms, public opinion, political participation, development communication, and societal structures — particularly in modern and developing societies. It situates mass media as a catalyst of social change, analyzing its role in education, modernization, cultural integration, and social movements. (General summary based on subject scope of similar titles on mass media and social change. | ||
| 650 | _aMass media — Social aspects | ||
| 650 | _aMass communication — Social aspects | ||
| 650 | _aMedia and society | ||
| 650 | _aSocial change | ||
| 650 | _aCommunication and social change | ||
| 650 | _aMedia influence on behavior | ||
| 650 | _aDevelopment communication | ||
| 942 | _cLEN | ||
| 942 | _2ddc | ||
| 999 |
_c197893 _d197893 |
||