000			02889nam a22002657a 4500
005			20241228150232.0
008			241201b |||||||| |||| 00| 0 eng d
020			_a9780143465225
037			_cPurchased _nPrism Books, Kadavanthra
041			_aEnglish
082			_bVAR/CO _a658.802
100			_aVarun Mayya
245			_aCONTENT CREATOR HANDBOOK _b: Ultimate Guide To Creating Content
250			_a1
260			_aHaryana _bEbury - Penguin Books _c2024
300			_g319
500			_aEvery day, millions of videos are uploaded, but only a handful break through to the mainstream. What separates viral content from forgotten content? It’s not luck. It’s not talent—it’s strategy. In this no-nonsense guide, Varun and Achina Mayya—creators of multiple successful YouTube channels and online businesses—reveal the strategies, tactics and insider knowledge that have helped them master the art and science of content creation. The content will help you learn: Why most content strategies fail, and how to craft one that works The real way algorithms operate (and how to use them to your advantage) The secret language of engagement that turns viewers into loyal fans Proven methods to monetize without alienating your audience How to avoid the most common pitfalls that trap content creators You can also go behind the scenes with guest experts Shirsh Bajpai and Martin Noronha as they dive deep into the technical aspects of video editing, production and more, and offer actionable insights that will immediately elevate your content. Whether you’re a budding YouTuber, an entrepreneur or a seasoned creator looking to scale, this book is your blueprint for building a sustainable, impactful career in content creation.
505			_a1. Think Like an Artist 2. Why Us? 3. Great Flood 4. Access Vs Money 5. Science of YouTube 6. Engagement Economy 7. First Lessons 8. Who's Person on the Other Side of the Screen? 9. Resistance to Starting 10. Storytelling 101 11. Content Market Fit 12. Content Calendars 13. Building Team 14. Quick Note on Video Editing 15. Packaging 101 16. Click Through Optimization 17. Consistency 101 18. Quality Vs Quantity 19. Video Production 101 20. Camera 101 21. Lighting 101 22. Audio 101 23. Accessories 101 24. Composition and Framing 25. Video Setup Checklist 26. Living the Content Creator Life 27. Long Term Games with Long Term People 28. Views Vs Loyalty 29. Brand Money 30. How to Deal with Influencers 31. Dealing with Haters 32. Dopamine Trap 33. Creators and Politicians 34. Creator Businesses 35. Content in the World of AI 36. YouTube 2024 Benchmarks and Advanced Analytics
650			_aContent Creation
650			_aContent creation and digital media
700			_aAchina Sirohi Mayya
942			_cLEN
942			_2ddc
942			_2ddc
999			_c193902 _d193902