000			02780nam a22004097a 4500
008			191224b xxu||||| |||| 00| 0 eng d
020			_a9780241427903
037			_cPurchased _nMathrubhumi Books,Kaloor
041			_aEnglish
082			_a330 _bRAN/DO
100			_aRana Foroohar
245			_aDON'T BE EVIL : Case Against Big Tech
250			_a1
260			_aUK _bAllen Lane _c2019/01/01
300			_g337
500			_aFrom acclaimed Financial Times columnist and CNN analyst, a penetrating indictment of how today's biggest tech companies are hijacking our data, our livelihoods, and our minds. Today Google and Facebook receive 90% of the world's news ad-spending. Amazon takes half of all ecommerce in the US. Google and Apple operating systems run on all but 1% of cell phones globally. And 80% of corporate wealth is now held by 10% of companies - not the GEs and Toyotas of this world, but the digital titans. How did we get here? How did the tech industry get to dominate our world so completely? How did once-idealistic and innovative companies come to manipulate elections, violate our privacy, and pose a threat to the fabric of our democracy? In Don't Be Evil, Financial Times global business columnist Rana Foroohar documents how Big Tech lost its soul - and became the new Wall Street. Through her skilled reporting and unparalleled access - won through nearly 30 years covering business and technology - she shows the true extent to which the 'Faang's (Facebook, Apple, Amazon, Netflix and Google) crush or absorb any potential competitors, hijack our personal data and mental space and offshore their exorbitant profits. What's more, she reveals how these threats to our democracies, our livelihoods and our minds are all intertwined. Yet Foroohar also lays out a plan for how we can resist, creating a framework that fosters innovation while also protecting us from the dark side of digital technology.
650			_a Facebook (Firm); Apple Computer, Inc; Amazon.com (Firm); Netflix (Firm); Google (Firm); Technology
650			_aSocial aspects
650			_aBusiness & Economics / / /
650			_a Corporate power
650			_a Business & Economics- Industries.
650			_aSocial Aspects Science.
650			_aEthics Science.
650			_a Manufacturing Computers.
650			_aPhilosophy & Social Aspects Social Science.
650			_aGeneral Technology & Engineering
650			_aSocial Aspects.
650			_aBusiness Ethics Business & Economics.
650			_aBusiness & Economics.
650			_aIndustries.
650			_aComputers & Information Technology.
650			_a Electronic commerce.
650			_a Information society.
942			_cLEN
942			_2ddc
942			_2ddc
999			_c178360 _d178360