000 | 01033nam a22002177a 4500 | ||
---|---|---|---|
008 | 190519b xxu||||| |||| 00| 0 eng d | ||
020 | _a9789382223139 | ||
037 |
_cGifted _nRRRLF,Kolkata |
||
041 | _aEnglish | ||
082 |
_bRAM/PU _a351 |
||
100 | _aH. N. Ram | ||
245 | _a PUBLIC RELATIONS AND POLICY | ||
250 | _a1 | ||
260 |
_aNew Delhi _bChambal Book Agency _c2018/01/01 |
||
300 | _g264 | ||
500 | _aPublic relations is the management of relationships and communication to establish goodwill and mutual understanding between an organization and its public. Public relations is more wide ranging than marketing which primarily focuses on markets, distribution channels and customers.Marketers primarily focus on customers and distributors but needs and interests of other groups such as those of employees, shareholders, local community, media, government and pressure groups are also important.By... | ||
650 | _a Public Administration And Organization | ||
942 | _cLEN | ||
942 | _2ddc | ||
942 | _2ddc | ||
999 |
_c175786 _d175786 |