000 | 00874nam a22002057a 4500 | ||
---|---|---|---|
008 | 180602b xxu||||| |||| 00| 0 eng d | ||
037 |
_cPurchased _nKerala Media Academy,Kakkanad |
||
041 | _aEnglish | ||
082 |
_a659.1 _bMIC |
||
100 | _aMichael Puthenpura,A | ||
245 | _aADVERTISING | ||
250 | _a1 | ||
260 |
_aKakkanad _bKerala Media Academy _c2015/07/01 |
||
300 | _g280 | ||
505 | _a1.The Phenomenon called Advertisiing 2.The Beginnings 3. Funmentals of Marketing 4.Marketing Strategy 5.Advertising Strategy 6.Creative Brief 7.The Advertise,emt 8.Crafting the Copy 9.Film Commercial 10.Advertising and Brand Development 11.The Advertising Agency 12.The Advertising Media 13.Media Planning 14.Indian Advertising 15.Supportive Institutions | ||
650 | _aAdvertising and Public Relations | ||
942 | _cLEN | ||
942 | _2ddc | ||
942 | _2ddc | ||
999 |
_c171884 _d171884 |