| 000 | 00663nam a2200277Ia 4500 | ||
|---|---|---|---|
| 008 | 150814s9999 xx 000 0 und d | ||
| 020 | _a0 | ||
| 037 | _cGift | ||
| 037 | _nLalitha Balaraman | ||
| 040 | _beng | ||
| 041 | _aEnglish | ||
| 082 | _a658.827 | ||
| 100 | _aKevin Lane Keller | ||
| 245 | _aSTRATEGIC BRAND MANAGEMENT: BUILDING, MEASURING AND MANAGING BRAND EQUITY | ||
| 250 | _a1 | ||
| 260 | _bPearson | ||
| 260 | _c2006/01/01 | ||
| 300 | _g816 | ||
| 365 | _b325 | ||
| 590 | _aAvailable-Active | ||
| 590 | _dGood | ||
| 630 | _aBRANDS AND | ||
| 650 | _aUse Of Brands And Trademarks | ||
| 942 | _cLEN | ||
| 942 | _hGeneral | ||
| 999 |
_c135372 _d135372 |
||