01390nam a2200277 4500 260214b |||||||| |||| 00| 0 eng d 9789380534756 Gifted RRRLF, Kolkata English 302.23 RAJ/MA Rajesh Bahadur MASS MEDIA AND SOCIAL CHANGE 1 New Delhi Wordsworth Publishing House 2022 1 Mass Media and Social Change explores the relationship between mass communication systems (press, radio, television, digital media) and transformations in social life. It examines how media influences attitudes, behaviours, cultural norms, public opinion, political participation, development communication, and societal structures — particularly in modern and developing societies. It situates mass media as a catalyst of social change, analyzing its role in education, modernization, cultural integration, and social movements. (General summary based on subject scope of similar titles on mass media and social change. Mass media — Social aspects Mass communication — Social aspects Media and society Social change Communication and social change Media influence on behavior Development communication LEN ddc 0 0 ddc 0 0 NFIC MAIN MAIN GEN 2026-02-14 Gifted 1395.00 RRRLF,2026/02/14 1 302.23 RAJ/MA E1102649 2026-03-12 12:45:48 2026-02-18 2026-02-14 LEN 197893 197893