TY - BOOK AU - Prachi Garg TI - SUPER WOMEN : Inspiring Stories of 20 Women Entrepreneurs SN - 9789382665632 U1 - 338.040820954 PY - 2016////01/01 CY - New Delhi PB - Shrishti Publishers KW - Businesswomen -- India -- Case studies. KW - Success in business -- India -- Case studies KW - Businesswomen KW - Success in business KW - India N1 - In a nation that reveres women as goddesses of wealth, knowledge, power and infinite energy, there are a few who have gone on to prove why. Not only have they carved a niche for their talent, but have also inspired and empowered many others in the process. This book brings forth the stories of twenty women entrepreneurs who have struck a perfect personal-professional harmony, and a chord with their immediate consumers. Their innovative ventures encompass a varied range of services-from supporting victims of acid attacks, to providing free skin care solutions; from online retail of lingerie, handmade bags and fashion accessories, to eco-friendly products of everyday utility; from pet care products, to quirky merchandise; from empowering folk artists, to providing clinical assistance to those going through tough times; from image consulting to house hunting; from arty solutions, to innovative marketing and corporate communication; from creating happy readers to making religious ceremonies simpler-these entrepreneurs have opened avenues formerly unexplored. Superwomen is an interesting journey of how they played all their roles to perfection, aligning their families with their ambitions, showing the world their true mettle ER -