TY - BOOK AU - Anil Kumar Valiyaveettil TI - LABORATORY CHEMICALS : Indian Perspective SN - 9789387357426 U1 - 542.1 PY - 2018////11/01 CY - Thrissur PB - G Motivation KW - Laboratory Chemicals KW - India N1 - Content Introduction Dr.Anil Kumar Valiyaveettil 09 Preface G.Gopinathan Pillai 11 Laboratory Chemicals : An Indian Perspective 1.What is Laboratory Chemicals ? 13 2.History of Laboratory Chemical Industry in India--15 3.Origin of Laboratory Chemical Industry -- World Scenario...19 4.Criteria oa a Good -- Laboratory Chemicals 5.Laboratory Chemicals and Pharma Industry....31 6.Laboratory Chemicals and Food Industry -- 34 7.Laboratory Chemicals and Research Segment ...36 8.Laboratory Chemicals in Electronic Industry ----38 9.Laboratory Chemicals and Testubg Labs ...41 10.Laboratory Chemical Market in India....44 11.Customer Perception.....59 12.Operational Excellence----69 13.Distribution/Marketing Channels ---74 14.Marketing Channels in a Developing Economy 15.New Product Development---79 ER -