Wells, William. Etc. ADVERTISING PRINCIPLES & PRACTICE - 6 - Pearson Education ( Siongapore) Pte. Ltd. 2003/01/01 - 599 Source: Purchase Purchased D. C. Books Subjects--Uniform Titles: ADVERTISING Subjects--Topical Terms: Advertising And Public Relations Dewey Class. No.: 659.1 / WEL/AD